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Translating high quality research specific to better design and building practice

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The HMinfo Research Library contains an in-depth collection of materials on home modifications and related subjects.

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Re-thinking the motives of do-it-yourself (DIY) consumers

The International Review of Retail, Distribution and Consumer Research

Author: Williams, C. C.
Year: 2008
Type: Journal Article

Abstract:

This paper evaluates theories drawing upon evidence from a study of 350 households in rural England which shows a complexity of reasons for why people DIY their own home modifications, and their motives. The study differentiates between ‘willing’ DIYers who choose to do DIY either to improve the value of their home, for pleasure or to seek self-identity from the end-product, and ‘reluctant’ DIYers forced into DIY for economic reasons or due to problems with finding and using trades-people.

URL: http://dx.doi.org/10.1080/09593960802113885

Further Details

Publish Dates 2008/07/01
Full Title The International Review of Retail, Distribution and Consumer Research
Pages 311-323
Volume 18
Issue 3
Publisher Routledge
ISBN/ISSN 0959-3969
Electronic Resource Number 10.1080/09593960802113885
Language English
Access Date 2013/10/16
Keywords EnglandDIYdo it yourselfhome improvementsretail industryconsumption

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